The Road to AGI: How Today’s AI Tools Are Stepping Stones to the Future
- Michael McAteer
- Aug 20
- 3 min read
Updated: Aug 23

Artificial Intelligence isn’t just a tech buzzword anymore—it’s something small businesses are using every day, often without even realizing it. From scheduling social media posts with AI-powered tools to drafting emails with ChatGPT, AI is already a trusted sidekick for business owners. But here’s the thing: what we’re using now is just the beginning.
We’re headed toward something even bigger—Artificial General Intelligence, or AGI for short. And the steps you’re taking with AI right now? They’re laying the foundation for what’s coming next.
Wait, What’s AGI?
AGI is what you’d call "next-level AI." It’s the idea of an intelligent system that can do just about anything a human can do—solve problems, understand language, learn from experience, even come up with creative ideas on its own.
Think of it this way: current AI tools are like a toolbox full of really sharp, single-use tools. AGI would be the multi-tool that adapts to whatever task you throw at it—strategy, customer service, product design, you name it.
We’re not there yet, but we’re closer than most people think.
Today’s AI Is Training Wheels for Tomorrow’s AGI
Let’s take something you might already be using—ChatGPT. Maybe you've used it to help you write website copy, brainstorm content ideas, or even respond to customer emails. It’s fast, helpful, and kind of impressive, right?
Now imagine a future version of that tool that understands your brand voice better than your marketing manager, knows your customer data inside and out, and can run entire campaigns with minimal oversight. That’s the trajectory we’re on. Today’s tools are teaching us how to work with AI, ask the right questions, and build systems that can scale.
Here’s a real-world example: A small boutique clothing shop in Columbus started using AI to help write weekly promotional emails and product descriptions. What used to take 4–5 hours now takes 30 minutes. But more importantly, they’ve started building a customer database and feeding that into AI tools to personalize emails based on shopping habits. That simple move—made with today’s AI—sets them up to use even smarter systems down the road, where AGI could automate marketing, inventory planning, and customer service in ways that feel magically
human.
How Smart Businesses Are Preparing Now
Forward-thinking businesses (even the small ones) are taking steps today to ensure they’re ready when AGI comes knocking. Here’s how:
Using AI Early and Often: Getting comfortable with tools like ChatGPT, Jasper, Canva’s AI features, or customer support chatbots is like AI training camp. The more you use them now, the more you’ll be ready for what’s next.
Investing in Good Data: AGI will be hungry for data—clean, organized, meaningful data. Businesses that are tracking customer interactions, sales trends, and marketing performance now will be able to plug that into more powerful systems later.
Building AI-Friendly Workflows: Automating repetitive tasks (think scheduling, email follow-ups, reports) not only saves time but also makes your team more agile and adaptable to future changes.
Staying Ethically Grounded: As AI gets smarter, how we use it matters. Companies that build trust now, by being transparent about AI use and respecting customer data, will have a serious edge later.
Why Small Businesses Should Care
Look, we get it. When running a business, you don’t always have time to worry about what’s coming 10 years. But here’s the good news: you don’t have to wait for AGI to start benefiting from AI. The tools are here today; using them well now is the most brilliant move you can make for the future.
And here’s the best part—you don’t have to figure it out alone.
Let Big Gravity Marketing Help You Grow Smarter
At BIG Gravity Marketing, we specialize in helping small businesses do big things with innovative tools. AI can feel overwhelming, but we also know how powerful it is when done correctly.
We’ll help you:
Find the right AI tools for your business.
Integrate them into your day-to-day marketing.
Prepare for the next wave of AI breakthroughs—without losing your voice or your values.
The future is coming fast. Let’s get your business ready for it.👉 Reach out to Big Gravity Marketing and let’s grow your business smartly.



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